the good stuff
Good things
for good dogs.
A small collection of everyday care, play and walk essentials — chosen to be useful, joyful and easy to keep around.
bestseller
Everyday Paw Balm
For nose boops and soft paws
Care · 30 g$18
Good Mood Chew
A little treat for big feelings
Care · 60 g$16
Fresh Start Shampoo Bar
Gentle clean, happy coat
Care · 80 g$14
new
Sunny Side Toy
For fetch, tug and floor time
Play · one toy$22
Big Feelings Tug
Pull hard. Let go. Repeat.
Play · one toy$24
Treat Pouch
Hands-free good behaviour
Walk · one pouch$20
Everyday Lead
Lightweight, soft and ready to go
Walk · 1.5 m$29
Weekend Adventure Lead
A little extra length for exploring
Walk · 2 m$34
A little something for the humans, too.
Every Pup Effect order is packed with care and comes with a tiny note for the person behind the pup.